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One of the questions that have been asked countless times in the realm of marketing is: “What marketing channel should I focus on?” Unfortunately, there is no clear-cut answer. It depends on the nature of your business as well as your target audience. Determining the marketing channel or channels you focus on are pivotal, especially...
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Want to expand your reach into attracting new customers for your product or service? You’re in luck! A lead magnet would be a great tool to look into. To coax your target audience into your marketing or sales funnel, a lead magnet can be used as a ‘bribe’. As notorious as it sounds, lead targets...
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For companies that do business online, or any company really, accessibility is a important factor to consider. So what is accessibility? Accessibility is about creating an environment that is user friendly. On a website design, this means that all content can be read, all visuals can be seen, and all media can be viewed. Meeting...
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For many marketers, creating SEO reports for clients can be a tedious task. Every client or business has different goals meaning that your reports will differ as they will reflect different business goals depending on who is receiving the report. In the business world, performance is everything. SEO reports are significant because you need to...
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Have you ever considered email marketing? No? Well you should because did you know that one in every seven humans on the planet has a Gmail account? Now that is a huge audience. So how do you gain the attention of a large audience? It all comes down to how great your email campaign is....
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There is no denying that going forward more and more work is done over the internet and from anywhere in the world. Here is my ultimate Productivity Tool list that I use EVERYDAY. Without it, I’d be lost.     Here is the list: HOSTING Siteground is the Hosting I use for all my niche...
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  With 1.94 billion users, Facebook provides business owners with access to this large audience as well as helping potential customers find you. It is a no-brainer that investing in Facebook marketing is vital to help your business succeed in this modern era. You don’t have to spend your entire marketing budget on Facebook because...
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With different digital channels arising, and more than 200 billion devices set to connected by 2020, the need to craft a digital transformation strategy is inevitable. In our dynamic marketplace, how can we ‘meet’ our customers and yield positive results? Especially with the rise in competition, effectively attracting customers in the digital world is one...
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  The most effective call to action strategies use basic psychology to turn visitors into repeat customers. An effective call to action will guide your visitors through the buying process, therefore getting you more site clicks, more buys and more sign ups. Have no experience in psychology? Don’t worry, read on and we’ll tell you...
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Hey Guys, This is a quick case study and trick on how to get 3 to 5 times better results (more or less) by using the same spend. All it requires is this little app called OCTOBOT OCTOBOT in a nutshell is an app that auto replies to comments made on Facebook (privately or publicly)...
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SEO Strategy Maker

About Olivier

With 8+ years of client facing experience, there’s no digital marketing problem I can’t help you fix. Over the last 8 years, I’ve helped hundreds of companies get more customers and sales from the internet. I specialize in omni-channel digital marketing strategy and building traffic through organic channels (Google, social and content).